About Linda Huizenga

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So far Linda Huizenga has created 25 blog entries.

History of Value-Added Selling

By Tom Reilly While talking to my publisher at McGraw-Hill about Value-Added Selling, he said, "Tom, what we really like about Value-Added Selling is that it is an evergreen topic." This is a publisher's way [...]


NEW Value-Added Selling (4th Edition)

The global, go-to guide that started the Value Selling Revolution―now updated for today’s market “Value” is about more than just price. Good salespeople understand that and know what differentiates their products from that of [...]


5 Tips to Present More Confidently

By Paul Reilly Our research shows that only 36 percent of salespeople believe they offer buyers a compelling reason to choose their solution over the competition. Where’s the confidence? If you’re not convinced of your [...]


Set Smarter Goals

By Tom Reilly “If you aim at nothing, you will hit it every time.” Zig Ziglar Our best sales practices study helped us identify what makes top achievers successful. A distinguishing factor among top-achievers is [...]


Value-Added Selling in the Banking Industry

By Paul Reilly   Banking is a value-added industry—it always has been. As other industries are scrambling with technology to build stronger relationships with their customers, banks have always recognized that the best competitive strategy [...]


How to Sell Your Personal Value

By Paul Reilly In our latest survey, we asked salespeople if it’s harder to differentiate their products, their company, or themselves as the salesperson. Fifty-four percent of salespeople indicated that it’s hardest to differentiate their [...]