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So far studio2108 has created 102 blog entries.

3C Service Strategy

According to a recent Gallup Poll, 93% of customer experiences are average or below average. Customer service is more difficult than ever before and customer expectations are at all-time highs.Customer service used to be easy. [...]

2017-08-25T11:45:06-05:00

We Need To Talk

“We need to talk.” When you hear these words it means someone is going to break up with you. Researchers analyzed Facebook status updates and recognized a trend. People are more likely to split [...]

2017-08-25T14:33:54-05:00

How to Tell if Your Customer is Lying

There is no nice way to say this, some customers lie. There, I’ve said it. The plain unvarnished truth—no sugar coating. Not all customers, just some. And these lies cover a broad range of topics: [...]

2017-08-25T12:20:00-05:00

Why Salespeople Cut Price

Why do salespeople cut price? And they do according to our research: 58% of salespeople and their managers will cut price if the customer requests it. Here are six reasons why salespeople cut price. First, [...]

2017-08-25T14:43:43-05:00

When You Can’t Compete on Price

Your competition sells good stuff; you sell good stuff. Their service is acceptable; your service is acceptable. Their prices are competitive; your prices are competitive. In other words, the buyer looks at your package and [...]

2017-08-25T14:40:36-05:00

What Is Value-Added Selling?

WHAT IS VALUE-ADDED SELLING? Value-added selling is more than a book, a speaker, a seminar, or this year’s management theme. Since the publication of my first book in 1986, Value Added Selling Techniques, I’ve invested [...]

2017-08-25T14:36:51-05:00

What is a fair price?

When it comes to price objections, your attitude and beliefs are greater obstacles than a low-ball price competitor. After training over one hundred thousand salespeople I’m convinced that how you perceive your selling price influences [...]

2017-08-25T14:34:55-05:00

Value-Added Selling is a Team Sport

In value-added organizations, serving customers is a team sport. Some teams succeed while others fail. Successful teams offer value-added solutions that satisfy customer’s needs while contributing to their company’s bottom line. These companies offer team [...]

2017-08-25T14:31:51-05:00